by Baylee White | Oct 22, 2021 | Influencer Marketing, Social Media
Instagram is ditching its “swipe-up” feature and replacing it with a new sticker. Swipe Up 👆 Instagram is replacing its “swipe-up” feature on stories for a link sticker. The “swipe-up” feature has allowed high-profile creators and businesses to direct viewers to the...
by Baylee White | Oct 8, 2021 | Brand Building, Radio Advertising
Interpret, innovate and inspire with radio advertising. Radio advertising is not a new way of advertising, but it is still on the rise and one of the best ways to advertise your business. This form of advertising can help grow your business to the next level through...
by Melonie Gryschuk | Sep 29, 2021 | Community Involvement
Orange Shirt Day Orange shirt day is held annually on September 30th in remembrance of residential school victims; mourning those who never made it home, honouring the healing of survivors and their families, and raising awareness about the residential school system...
by Baylee White | Sep 24, 2021 | Social Media
The head of Instagram says the app will no longer be a square photo sharing app. According to Adam Mosseri, the head of Instagram, the app will no longer be focused on photo sharing but rather video content. In a video Mosseri shared on his Instagram account, he made...
by Melonie Gryschuk | Sep 10, 2021 | Digital Advertising, SEM, Social Media, Strategy
Discover the most important digital advertising mediums, all at your fingertips. The Digital World Delving into the world of digital advertising can be exciting, enthralling and yes sometimes even overwhelming. Understanding the various types of digital advertising...
by Baylee White | Sep 9, 2021 | Digital Advertising, News
APPLE IOS 14.5 UPDATE Marketing Campaign Magic So you’re a small business and you want to garner attention towards your business. A new marketing campaign is a great way to attract attention, increase awareness, and drive results. There are a few key factors that play...
by Melonie Gryschuk | Sep 1, 2021 | Digital Advertising, Radio Advertising
A Dynamic Duo Brands today are using a number of mediums in their marketing mix to produce effective and results-driven marketing campaigns. We have seen a steady increase in online presence, but that is not to say we are always online. Traditional marketing combined...
by Baylee White | Aug 21, 2021 | Analytics, Social Media
Instagram recently announced that they have increased the insight range from 30 to 60 days as well as added a calendar tool. In an effort to make account performance data more accessible, Instagram is now doubling its “insights” or data tracking reports to 60 days...
by Melonie Gryschuk | Aug 13, 2021 | Google My Business, SEO
Google My Business is an excellent way to improve your Local SEO. Read about GMB here if you’re unfamiliar. Local SEO is another way for people to find your site, products, or services with a higher intent because they’re actually in your area – hence “local”. GMB has...
by Baylee White | Jul 23, 2021 | Community Involvement, Workplace
As we continue to move towards a new normal, we provide helpful tips to refocus your happiness and improve your mindset. Refocus Your Happiness Can you believe that the world is returning back to “normal”?! We can almost see the light at the end of the tunnel and it’s...
